Job Hunting In the Digital Age - Reputation, Resumes & Video Interviews

Teachers and parents should play an important role in encouraging students to take their online reputations seriously.

Some employers actually track down the social media footprints of applicants, so if students are behaving inappropriately online, they could jeopardise their job prospects.

In order to help students make smarter choices online, teachers and parents should read up on reputation, resumes and video interviews in the digital age - and then they should make sure that the students within their spheres of influence understand what’s at stake. 

Online Reputation Matters

Three-quarters of recruiters are more than willing to go online to research job candidates, and seven in 10 have rejected candidates based on what they discovered online. So it’s important that students who are working towards their degrees know that their online reputations count for a lot.

Reputation-Building Tips

LinkedIn, an online social media site for professionals, is a must for students looking to build a solid online reputation. They can showcase their resume and look for work opportunities -- particularly since 89% of recruiters have hired someone through LinkedIn.

Profiles 101

Personal profiles should be kept personal. In other words, they should be made available only to select people, they should not contain inappropriate content and they should not have usernames that are the same as the account holders’ real names. For professional profiles, students should include professional photos, use their real names as their username and stick to posting only industry-specific content.

Video Resume

In the digital age, it pays to have a video resume. Students should be encouraged to take advantage of video resumes to differentiate themselves from the majority of people who still do resumes the 'old fashioned way'.

Video Interviews

Many students are already familiar with Skype and similar video-chat applications, so it won’t be hard to get them to grasp the concept of participating in video interviews. Be sure to give them some pointers, though, on making the right impressions - from making eye contact to having good posture to dressing appropriately.

A lot is at stake for students in this digital age. But if they use technology responsibly, they’ll do just fine in leveraging the power of the Internet to get ahead in a competitive job market.

For more information on Job Hunting in the Digital Age, check out this infographic:

Advanced Facebook Tips for Schools

The question isn’t, ‘What do we want to know about people?’, It’s, ‘What do people want to tell about themselves?
— Mark Zuckerburg - Facebook CEO

A sprawling $300 billion giant with 1.6 billion users, Facebook is so much more than a social media network. 

"What do people want to tell about themselves" - What does your school want to tell the world?

Facebook is a machine and it's important to know the best methods to tell the world your school's story.

Facebook has been around for 12 years now! Although much has changed,  we all know the basics.

What you may not know, is some of the hidden, or latest features of Facebook. 

Here's how to set your school apart and become a Facebook expert :) 

Facebook Live

'Facebook Live' officially launched in August 2015 but in recent months the feature has been released across mobile, and really come to fruition. 

The feature has become increasingly popular and it's becoming a much more common sight in people's news feeds. 

The good news for schools? Your school can be one of the first to utilise Facebook Live. Your competitor's won't be using it 😉.

It's a fantastic tool to broadcast what's happening at your school, in real-time! 

Here are just some of the many examples of events you could live stream in your school: 

  • Sports Day - Live stream races. Absent parents could watch their child win their race from the office! 
  • Open Day - Live stream a tour of the school! Give the world a chance to attend an open day from the comfort of their own home! 
  • Christmas Show - Live stream the annual Christmas show! Make sure all the family get to see their child's performance. 
  • Classroom Streaming - If you have an exciting lesson planned, why not share it with the world? Show the world class educators at your school, to lure prospective parents to your school. 
  • Competition Results - Live stream the winner of the school raffle! 

Don't be one of the last schools to get involved with live streaming! Become one of the FIRST! 

To start a live broadcast:

 

  1. Log into the Facebook iOS app or Facebook Android app
  2. Tap at the top of your Timeline, News Feed or Page
  3. Tap the Live Icon (see photo above)
  4. Write an optional description for your broadcast
  5. Tap Go Live to begin your broadcast

When you want to end your broadcast, tap Finish (Your broadcast can be no longer than 90 minutes. When you end your broadcast, it'll stay on your Timeline or Page - just like any other video.).

Hot tips for Facebook Live: 

1. Tell people ahead of time when you're going to broadcast

2. Go live when you have a strong connection. This should be fine in most cases but if your school is situated in a rural location, check the connection beforehand. 

3. Write a compelling description before going live: A great description will capture your audience's attention and help them understand what your broadcast is all about. 

4.  Broadcast for longer periods of time to reach more people.

Instagram Integration

Back in 2012 Facebook expanded it's social 'empire' by completing the acquisition of Instagram. 

It is the 8th most popular social network in the world and is the fastest growing social network in the world

So just how popular is Instagram?

  • 400 million monthly active users
  • 41% users are aged between 16 and 24
  • 488 Instagram photos uploaded in 1 second
  • 90% of users are younger than 35
  • 14 million UK users
  • 64% of users are female in the UK

Why should I link Instagram to my Facebook page? 

  1. Promote your Instagram account: If you already have a big Facebook community, it's a perfect platform to promote your Instagram. Instagram is great for reaching out to your younger (13-30 years old) audience. 
  2. Easy cross-platform content: Instead of having to upload content twice, you can easily upload to multiple platforms from Instagram. 
  3. Filters and editing: By uploading your content via Instagram you will be able to use their filters and in-app editing tools

Not on Instagram? Check out our beginners guide to Instagram blog to get set up and ready to go! 

How do I link my Instagram to my Facebook page? 

  1. Log into your Instagram on mobile. Go to your profile page and click the settings icon in the top right corner.

2. Go down to linked accounts in settings. From here you will be able to link multiple social accounts to your Instagram. 

Facebook Insights

 

Facebook Insights is a powerful tool for tracking user interaction on your school's Facebook Page.

Facebook Insights can be seen by all the admins of your page and it can help you track the number of active users to better understand page performance.

To access insights simply add /insights to the end of your Facebook URL e.g www.facebook.com/example/insights

What Can I find out on Facebook Insights? 

1. Overview: This page is great for having a quick overview of your pages performance. Select up to 1 month to quickly review progress. You can export the information for quick printing. 

2. Likes: See a quick overview of your history of page likes. This is great for seeing your most popular periods for growing your community.

3. Views: This is so useful for schools understanding their community. You can view: age, gender, country, city, device, and even the source of the page visit.

Have a look at your Facebook Insights. You'll be amazed about the information you can learn about your Facebook community. 

Call To Action

The Call to Action (CTA) button is designed to bring a organisations’ most important objective to the forefront of its Facebook presence.

Call-to-action buttons link to any destination (on or off Facebook) that aligns with an organisations' goals.

The seven calls to action currently available are:

  1. Book Now
  2. Contact Us
  3. Use App
  4. Play Game
  5. Shop Now
  6. Sign Up
  7. Watch Video

For a school, the most popular call-to-action buttons will be either 'Book Now' or 'Contact Us'. If your school has a new video, this can be added as the call-to-action!

Creating a call-to-action button 

Schedule Posts

Did you know that you don't have to post to Facebook instantaneously? Since 2012, Facebook has given us the option to schedule posts.

Not many people know about this! 

It's a fantastic tool for planning your posts in bulk. This saves you having to post on busy days and let's you relax, and plan your posts in time. 

1. Start creating your post at the top of your Page's Timeline. Click the down arrow next to publish. Click 'Schedule' in the resulting drop-down menu.

2. Select a publish date. (Must be between 10 minutes and 6 months in the future).

It really is as easy as that to schedule your posts :) 

Backdate Posts

That's right!! With Facebook it's possible to travel back in time! 

Why would you want to travel back in time on Facebook? Since 2011 our Facebook profiles and pages have been based in a timeline structure.

The timeline feature allows us to document our life history, adding milestones and birthdays. We can do the same thing with school pages. 

By backdating posts and events, you can showcase the rich history of your school and all the big events:

  • Founding dates
  • Milestones in the development of your school 
  • Famous 'Alumni' graduations 
  • Albums of events 

Use the timeline feature to showcase the history of your school. It's likely your school has only had Facebook for 3 or 4 years -  but the school may have hundreds of years worth of history!

Every year from 1950 onwards should have at least ONE photo from that year.

Guess what your Alumni will do? They will go to the years they went to the school. And if that year has photos of pupils, that will strike a conversation.

  • "Who is the girl in the top left?"
  • "I wonder what Richard is doing now?"
  • "Sarah, is that you in the bottom row?!"

Your alumni will grow your reach for you. 

Backdate posts and showcase your impressive history :) 

It's really as easy as that to backdate your posts and create a rich history for your school on Facebook!  

CONGRATULATIONS! You're a real life Mark Zuckerberg!

If you would like further advice (or even social training) get in touch with one of our 'Social Jedi' here at Interactive Schools!

We're doing an enormous amount of INSET, and other training at schools for teachers, marketing departments, and leadership teams.

We would love to hear any thoughts/comments you have below.  

Advanced Twitter Tips for Schools

The expert in anything was once a beginner.
— Helen Hayes

There are 332 million monthly active users on Twitter. It's a popular place - but with a lot of noise. It's important that your schools voice is heard on Twitter.

Like anything we learn and improve on with time. Here is our first ever tweet....

7 years, and 11,000 tweets later and we have picked up a trick or two to help your school become a Twitter expert :D

Here are our advanced Twitter tips to get your school noticed.

Twitter Advanced Search

There are 6,000 tweets sent every second! 6,000! 350,000 tweets per minute! 500 million tweets per day! Which ever way you look at it there's a lot of tweets.

Twitter Advanced Search can become your best friend on Twitter when it comes to finding content.

Here's some fantastic uses of Advanced Search for your school:

  1. Get notifications when someone searches for your school:  People may be talking about your school on Twitter but you don't even know about it. They may not mention your directly. See more
  2. See Tweets by a date range: Search for tweets about your school during a specific date range. This could be particularly useful for events such as open days. Very useful for gathering data and feedback about your school. See more
  3. Search for tweets in your local community: Use Google Maps to pull the Geocode of your schools location. This way you can filter Twitter results to tweets in your local area. This will give you a fantastic opportunity to tweet within your community. See more

Twitter Advanced Search will you give you an in-depth look into what's really being said on Twitter. Check out Twitter Advanced Search for yourself!

Pinned Tweets

In 2014 Twitter launched the functionality of 'Pinned Tweets'. This allows you to permanently pin a tweet of your choice to your profile (Must be your own tweet). 

The average lifespan of a tweet is only 18 minutes :( 

So pinned tweets are particularly useful for keeping your tweet 'alive'. Every time someone views your Twitter profile, they will see your pinned tweet. 

What to pin?  

  1. Events: This is arguably the most practical use of 'Pinned Tweets' for schools. Pinned Tweets are a fantastic way to promote school events. Open days, plays, musical recitals... any school event! 
  2. Head's Message: Breaking up for Christmas? Why not pin a video message from the head wishing everyone on a merry Christmas? 
  3. Blog Post: Does your school write a weekly blog? Put your blog as a pinned tweet to boost it's views. 

These are just a few ideas for 'Pinned Tweets' but get creative with your pinned Tweets. It's definitely time to start making the most of this Twitter feature! 

Twitter Polls

As of the 21st October 2015 Twitter introduced "Twitter Polls". Polls are a truly unique way of interacting with your audience on Twitter.

Sure everyone knows what a poll is (hopefully) but it's important to understand how and why to use the poll functionality on Twitter.  

For schools, it’s a new way to engage with Twitter’s massive audience and understand exactly what people think. For those participating, it’s a very easy way to make your voice heard.

THE NUTE AND BOLTS

  • Twitter polls are limited to four answer options
  • Polls have a lifespan of up to a week. Tweeters are informed of how long is left to vote, and how many people have voted as well as the results in percentage. 
  • How you voted is not shared publicly (so no one else will be able to see which option you voted for) 
  • Once a poll is completed the results can be viewed publicly. 

How do I add a Twitter Poll?

1. Click to compose a tweet. Type in your question as you would normally to type a tweet. Click on the 'Add Poll' symbol shown below.

2. From here Twitter will give you spaces to enter your answers for the poll. Simply click "Add a choice" to add more options (4 maximum) - Remember you can use emojis in your answers if you wish to do so :) 

3. Once you have inserted all of your answers you can choose the poll length. The poll can be up to one week long. This may be handy for a pinned tweet.

Here are some ideas to get your school started with Twitter Polls: 

  • Ask about the most convenient dates for open days
  • Ask questions about lessons, get parents involved 
  • Ask which Christmas carol the students should perform
  • Ask parents what social channels they use most (research!) 

The idea for Twitter Polls is to give your Twitter community a voice and to build a relationship with your followers.

Twitter Analytics

Twitter Analytics is your very own progress report.

It allows you to see your monthly progress on Twitter and which tweets are the most successful in terms of audience and engagement. 

Twitter Analytics really gives you a detailed breakdown of which tweets are 'working' for your school. 

  • See which content resonates with your audience
  • Understand how people interact with your tweets over time. See what time your tweets are most popular!
  • Get to know your followers. Breakdown the demographic of your followers
  • See whether your follower base is growing (or shrinking)

Twitter Analytics is key to your own personal understanding and growth on Twitter as well as understanding your Twitter community.

Twitter Cards

Twitter Cards allows you to attach rich photos, videos and media experience to tweets.

These Twitter Cards can allow you to embed call-to-actions within a tweet:

  • Newsletter Sign Ups
  • Open Day Bookings
  • Enquiries

This then sends the enquiry/email address to your database (e.g. MailChimp). Directly from a tweet.

Other Twitter Products

Periscope

The original periscope was first invented back in the 1400's to help pilgrims see over the crowd at a festival but unsurprisingly this is not the periscope we are referring to.

What's more real-time than live streaming? Periscope launched back in March 2015 and has propelled live streaming into the mainstream. 

On the 12th January 2016 Twitter announced integration with Periscope, allowing people to broadcast live directly within Twitter. 

Check out our "Streaming your stories as they happen" blog for information about live streaming. 

The facts about Periscope:

  • 110 years worth of video watched every day

  • 200 million broadcasts to date

  • 10 million users  

Twitter is just a platform which allows you to tweet up to 140 characters. Periscope revolutionises the storytelling capabilities for schools on Twitter.

Here are just some of the many examples of events you could live stream in your school: 

  • Sports Events - Parents (and wider families!) could watch their child play their sports fixtures from home, or their office! 
  • Open Day - Give the world a chance to attend an open day from the comfort of their own home! 
  • Concerts/Productions - Sometimes parents/families can't make a concert/production. Make sure they don't miss out, and get to see their child's performance. 
  • Lessons - If you have an exciting lesson planned, why not share it with the world? Show the innovative teaching at your school!
  • Book a Tour - If you have international pupils, they sometimes cannot see the school in person before deciding it's the school for them. With Periscope, you can arrange a personal tour of the school with just a smartphone.

Get involved with live streaming. It's a brilliant way to share your school stories! 

Vine

 

Vine - Twitter's best friend. Founded in 2013 Vine was created to work in unison with Twitter. Vine adds a whole new dimension to video content on social media. 

SO WHAT ARE THE FEATURES OF VINE VIDEO? 

  • 6 second maximum video length
  • Looping videos 
  • Camera records only while the screen is being touched, enabling users to edit on the fly or create stop motion effects
  • Vines can be viewed on desktop but only uploaded via mobile

Vine allows you to be super creative. This is just one fantastic example of how to utilise Vine's stop-motion features. 

Vine is a really unique application that add something different and original into your news feed. 

Download the Vine app and try it out for yourself. The best way to learn Vine is to try it out for yourself. Check out the beginners guide to Vine.

Posting Vines to your Twitter is a great way to mix up your content and to make it really stand out!

 

These are all really useful tips to really make your school stand out on Twitter and to develop a better understanding of your Twitter community. 

So try out these tips for yourself and become a Twitter superstar :)

We would love to hear any thoughts/comments you have below. 

Setting Up Playlists on YouTube

Setting-Up-Playlists-On-YouTube-Blog.gif

When starting off on YouTube and taking your first steps you may only have one or two videos. 

As time goes by and you find yourself uploading more and more videos you will soon reach the point where your YouTube channel looks something like this to the public...

Who remembers these artefacts? 

Who remembers these artefacts? 

Looking at this simply, YouTube is your own school's video archive. Keep it clean, keep it tidy, it needs to be as simple as possible for the user to find what they are looking for.

(This isn't a housecleaning blog... we promise)

Much like a website, your YouTube channel should be organised, structured, and easily navigated.

On a website you wouldn't have content spontaneously dotted around. It would be organised by type of content and placed in a specific section.

Let's look at a food channel as an example. When on a YouTube channel click "videos" and you are confronted with something a little like this... 

Where do we go from here ?

Where do we go from here ?

When we click on playlists...

Hooray for organisation! 

Hooray for organisation! 

It's far less daunting as a user isn't it? The videos are organised into such playlists as "healthy recipes and lighter bites" and "one-pot wonders". The content is a lot clearer because of the playlists, and the user is much more likely to find what they are looking for. 

How to make a playlist. 

Creating a playlist takes a matter of seconds. 

Check out our quick video guide on how to create a playlist....

 

Creating a playlist takes seconds and really revitalises the look of your YouTube channel. Videos become organised and are easily accessible for the user.

Using Playlists for Schools

Schools are a perfect example for why playlists are so effective on YouTube. Look at these great ideas for school playlists: 

1. Departmental Videos: With a plethora of departments in schools, with no organisation many great videos will get lost and won't get the reach they deserve! Instead of having videos from music,sports and drama all in the same place why not organise them in a playlist? With all departmental videos being pulled into their own playlist it makes the channel far more accessible and users can easily find what they are looking far. 

  • Sports
  • Science
  • English
  • Trips
  • Geography
  • History
  • Music

2. Event Videos: With so many great events happening within the school calendar, using playlists is a great way to organise and capture these events in the best way possible. Imagine you film every event at a sports day. You can upload all the individual events into a specific playlist, you can then share this playlist via e-mail and share it with parents! It can also be shared through all major social networks! 

3. Marketing Videos: No doubt that on your schools YouTube channel you will have some promotional and marketing videos. Organising all these into one playlist can be supper effective. For example if you had several videos named "A day in the life of a...." This would ideally suit a playlist so users can see all the content clearly.

4. Learning Videos: Learn a language, learn an instrument, even learn to cook.  With YouTube playlists you can really be creative. It's not only about organisation. By being creative with how you structure videos you can create some brilliant, visual learning aids. Say you want to teach French. Structure videos into a playlist which effectively teaches the language, you start off with basic grammar and then move onto basic greetings and so on (Check out this example of a how to learn French Playlist)  https://www.youtube.com/watchv=aW0utoW2SEs&list=PL8400690676A95A6E_ )

5. Homework/ Revision Guides: Again this is all about being creative with your playlists. Create informative videos for priceless revision guides for your pupils. Have every topic stored in one playlist with easy access for your pupils. Withso many pupils having access to phones/tablets and instant access to YouTube playlists are the new revision guides! 

6. Sports Videos: With thousands of sporting events taking place every year within schools around the world, why not make a video of some of these events? Wouldn't it be fantastic to look back in twenty years time at your schools YouTube channel and to see yourself scoring the winning try or the winning penalty! With so many events playlists are ideal for making sure this is possible.

7. Trip Videos: School trips are a special time in every child's life. Playlists give schools the opportunity to share all of the special memories that children will make! Also you will be able to showcase all the wonderful trips that your school runs for prospective families.

Great Example Schools

To best show you how to use YouTube playlists in schools we are going to show you some awesome examples of using playlists for your schools! Well done if you are on here and keep up the good work 😀 

British School in The Netherlands

Methodist Ladies College, Melbourne. 

So why use playlists? 

  • Makes your YouTube channel a neat, clean structured social media channel. 
  • Create priceless learning aids such as revision guides and language lessons.
  • Optimise the reach of your school marketing videos. 
  • Easily share precious memories and school events with parents. 

It really is so simple and so effective. Make the user experience a great one when they visit your YouTube channel and don't let them get lost in a maze of content......

Don't get let your users get lost in a maze of content! 

Don't get let your users get lost in a maze of content! 

Be creative and innovative with you playlists. If you have great content, create a playlist and share it with the world in the best way possible! 

Do you have any other ideas for how people can use YouTube Playlists?

If so, share your idea in the comments below! We’d love to hear any innovative thoughts you may have!

 

How Social Media Affects Your Career Prospects

The best preparation for good work tomorrow is to do good work today.
— Elbert Hubbard

How many ten year olds are thinking about their future careers? Even from an early age we dare to dream...

  • "I want to be an astronaut!"
  • "I want to be a nurse!"
  • "I want to be a rockstar!"

At a similar time, children are also beginning to use social media.  

75% of children between the age of 10 and 12 have signed up to at least 1 social media account. 

Why is this important? 

A child's future career prospects could be being damaged by their digital footprint. 

Is an employer really going to care about what I posted on Instagram when I was young? 

A prospective employer may not trawl through years and years of social media posts, and judge you on an incriminating photo posted in your younger years. 

However, it's important from at the age we start using social media that we understand the consequences of what we post. Not having this awareness could one day cost a child a dream career they have worked so hard towards, purely because of some silly social media posts.

MANAGE YOUR DIGITAL FOOTPRINT

Are employers really looking at my social media page?

There's a good chance that these three will be looking at your social media profiles, if you applied for job with them. 

There's a good chance that these three will be looking at your social media profiles, if you applied for job with them. 

43% of employers use social media to research job candidates
— CareerBuilder

Only 43% of employers? Let's put that into perspective. That's nearly one in every two jobs you will apply for. It's more than likely you'll be applying to a plethora of jobs - so there's a very good chance your social media will act as a CV.

Just how competitive is the modern job market? 

The job market is tough. Finding a new job can be a long and stressful process. So make it easier for yourself and be vigilant about what you post on social media. 

Okay, so what makes a bad social media post? 

Contrary to many beliefs of students, the ability down a point is not considered an impressive skill outside of University.

Contrary to many beliefs of students, the ability down a point is not considered an impressive skill outside of University.

Unsurprisingly, a lot of it is common sense. Social media is fantastic because it gives us a platform to express ourselves and showcase our unique personality. However we must be careful of what we are sharing.

55% of employers have reconsidered a candidate based on what they have found on social media. So be vigilant on what you are posting.

Here are the worst things you can post on social media:

1. The worst thing you can do is make any kind of references to illegal drugs. That should probably be common sense — but in case it’s not, know that 83% of recruiters say doing so is a strong turn off. (Perhaps more interestingly (or worryingly): 2% of hiring managers think it’s a positive.) 

 

2. Also on the “obviously don’t do this” list are “sexual posts,” which 70% of recruiters say will count against you (only 1% are fans).

3. 66% of employers were instantly turned off by posts with "any kind of weapon".  References to violence is a turn off for employers! 

4. THIS ONE IS A BIG ONE. 44% of employers find posts about alcohol concerning. Now this does not mean you can never upload a photo of you with a drink. It means be responsible, and be aware of the perception you give.

GOOD EXAMPLE

BAD EXAMPLE

The golden rule: Don't upload anything you would be ashamed for your parents to see! 

5. Don't be a potty mouth - Sure, by the age of thirteen or fourteen many teenagers have built up an impressive repertoire of obscenities - but there is no need to share your vast knowledge of rude words with the internet, keep them to yourself. 

Where will employers be looking? 

Okay so we have established that employers WILL be looking at your social media profiles, but where will they be looking? The internet is a big place but employers WILL find you.

Social media networks are built so that it's easy to find who you are looking for, and no doubt your job application will list the details that they need to find you. 

1. LinkedIn: Unsurprisingly, 94% of all employers who look at candidates social media profiles look at LinkedIn. LinkedIn is your professional social network so there should be nothing incriminating what so ever (hopefully!). These numbers do stress how important it is to have LinkedIn. Why not run a workshop in your sixth form on how to create the perfect LinkedIn profile? 

2. Facebook: It's no surprise that after LinkedIn,  Facebook (the world's biggest social media network) is the most looked at social network with 65% of employers looking at candidates profiles. 

3. Twitter: 55% of employers will look at your Twitter profiles. Many people think that Twitter is trickier to find but employers WILL find your profile. People will generally post more incriminating things than they would on Facebook on Twitter because they use it as a network to post their daily thoughts and feelings...so be cautious. 

4. YouTube: 15% of employers will look at your YouTube channel. So the next time you feel like uploading a video of how to down the perfect pint or swear in 120 different languages...think twice! 

5. Other networks: 13% of all employers look at other social networks. This can be anything from Instagram to Snapchat. So the best rule here is to just be careful across every network you use :) 

 

It's not all gloom and doom

Let's see that smile :) 

Let's see that smile :) 

We are not trying to scare you. The great thing about social media is that it is your own personal space where you can showcase your own unique personality :) 

Here are some useful hints to what you can post on your social media profile to leave a positive impact on employers: 

1. Share your blog: Share your blog posts on your social media channels. Employers love to see what you do in your own time. Show off your blog, it will be sure to impress a prospective employer (if the content is good).

2. Share your hobbies / interests: People want to employ interesting people who are passionate about something. If your an avid footballer, dancer or even a geologist, share related content and images to show employers you're an interesting person.

3: Use proper grammar and spelling: Just because you are posting on social media doesn't give you an excuse for slack grammar and spelling.

What-did-you-say-Anchorman-GIF.gif

4. Be interesting: Employers will look at thousands of social media profiles. Social media is YOUR platform, it is YOUR stage. Embrace the stage to showcase your unique personality. Being different will really catch the prospective employers eye. 

5. Embrace video: Video is becoming more and more prominent on social. Video is a fantastic way to really showcase yourself and to leave an impact on employers. Create a YouTube channel and embrace video to leave a lasting impression. 

 

Now go and chase those dreams!

Social media gives everybody a platform to go and express themselves but it's important that we know what mistakes we can make to scare off prospective employers before we start using it.

For more information about using social media safely check out our social media guide for parents. 

We would love to hear any thoughts/comments you have below.